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Kotler Keller framework for marketing management 15e
Creator:
Kotler
Philip..
killer
Kevin Lane Keller
Description:
this global edition preserves the cutting-edge approach and pedagogy of the original, but also features alterations, customization, and
Publisher:
PEARSON EDUCACION
Edition:
15th
Date:
2016
Subject:
markiting
capturing marketing insights
building strong brands
creating value
delivering value
communication value
Call Number:
658.8 KOT
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