English

E-Marketing

Creator: 
Strauss
Judy
Frost
Raymond
Description: 
For courses in electronic marketing or e business. Strauss/Frost offers traditional marketing coverage with a twist: its focus is on the Internet and other technologies that have had a profound effect on marketing. The fifth edition assists all marketers
Publisher: 
Pearson Prentice Hall
Edition: 
5th ed
Date: 
2009
Subject: 
Internet marketing
Call Number: 
658.84USS

Economics of Strategy

Creator: 
Dranove
David
Besanko
David
Description: 
Economics of Strategy
Publisher: 
Wiley
Edition: 
6th ed
Date: 
2013
Subject: 
Economics
Strategic planning
Economic aspects
Managerial Economics
Call Number: 
658.40 OVE

Entrepreneurial Finance

Creator: 
Philip J.
Marks
Alan M.
Description: 
Softcover International edition GET IT FAST within 2-5 business days by UPS/DHL worldwide express with Tracking Number. Book is printed in English. NO PO Box, APO, FPO address. This is international edition. The international edi
Publisher: 
person
Edition: 
5th ed
Date: 
2011
Subject: 
Finance
Call Number: 
658.15 man

Financial Intelligence: A Manager's Guide to Knowing What the Numbers Really Mean

Creator: 
Berman
Karen
Knight
Joe
Case
John.
Description: 
"Inc." magazine calls it one of "the best, clearest guides to the numbers" on the market. Readers agree, saying it's exactly "what i need to know" and calling it a "must-read" for decision makers without expertise in finance. Since its release in 2006, "
Publisher: 
Harvard Business Review Press
Edition: 
2nd ed
Date: 
2013
Subject: 
Cash management
Corporations - Finance
Financial statements
Call Number: 
658.1511 MAN

Management communication : a case-analysis approach

Creator: 
O'Rourke
James S.
Description: 
Using real case studies to emphasize the principles introduced in the book, Management Communication is an exciting and useful approach to better business and organizational communication. It discusses the fact that all communication processes in successf
Publisher: 
person Prentice Hall
Edition: 
3rd Ed
Date: 
2006
Subject: 
management
Call Number: 
658.45 rke

Better banking : understanding and addressing the failures in risk management, governance and regulation

Creator: 
Docherty
Adrian
Viort
Franck
Description: 
Why did the financial crisis happen? Why did no one see it coming? And how did our banks lose so much of our money? What's being done to sort out the banking industry? And will it work? These are the questions that industry experts Adrian Docherty and Fr
Publisher: 
John Wiley & Sons
Date: 
2014
Subject: 
Banks and banking - Risk management
Banks and banking -State supervision
Banks and banking
Call Number: 
332.1RTY

Principles of Managerial Finance

Creator: 
Gitman J. Lawrence
Zutter J. Chad
Description: 
Principles of Managerial Finance
Publisher: 
Pearson
Edition: 
13thed
Date: 
2012
Subject: 
Business enterprises - Finance
Corporations - Finance
Call Number: 
658.15get

Financial Markets and Institutions-Mshkin

Creator: 
Mishkin S. Frederic
Eakins G. Stanley
Description: 
Brand New Original Soft Cover Edition! Textbook wrapped in Tip Top Condition. Ship from Multiple Locations from Asia Countries. Shipping should take from 3-4 business days within US, Canada, UK, Australia, Japan, and Singapore and other EU countries for s
Publisher: 
Pearson
Edition: 
7thed
Date: 
2012
Subject: 
Finance
Corporations-Finance
International finance
Call Number: 
332.4941MIS

Public Finance a Contemporary Application of Theory to Policy

Creator: 
Hyman
David N.
Description: 
Public Finance
Publisher: 
South - Western Cenage Learning
Edition: 
10th ed
Date: 
2011
Subject: 
Public Finance
Call Number: 
336.73MAN

Introduction to Finance: Markets, Investments, and Financial Management

Creator: 
Melicher W. Ronald
Norton A. Edgar
Description: 
Never HIGHLIGHT a Book Again! Includes all testable terms, concepts, persons, places, and events. Cram101 Just the FACTS101 studyguides gives all of the outlines, highlights, and quizzes for your textbook with optional online comprehensive practice tests.
Publisher: 
John Wiley & Sons
Edition: 
14th
Date: 
2011
Subject: 
Finance
Call Number: 
332HER

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