Denise Lee

What Great Brands Do

Creator: 
Yohn
Denise Lee
Description: 
What Great Brands Do: The Seven Brand-Building Principles that Separate the Best from the Rest
Publisher: 
Jossey-Bass
Edition: 
1st ed
Date: 
2014
Subject: 
Branding-Marketing
Brand name products
Call Number: 
658.827YOH
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